How It Works
SEO that fits around your practice
See the plan, approve work and review progress when you have time. We handle the SEO work and implementation; you confirm the facts about your practice and approve clinical content.
No calls required. Email updates, a shared plan and clear next steps.
On this page
- Start with a review, or apply directly
- First, establish the facts and make the first changes
- A monthly plan you can follow
- Everything in writing, nothing new to log in to
- See what changed and what comes next
- Need a small website change?
- If you need a website first
- Who handles the work?
- Clear dates across time zones
- Start with a clear next step
Start with a review, or apply directly
| If you want to… | Start here | What happens next |
|---|---|---|
| Understand the priorities before committing | SEO Review – US$250 once | Complete a short brief. We email a secure payment link, confirm the delivery date after payment and prepare your written findings and video. |
| Have us manage and implement your SEO | Monthly Medical SEO – US$2,500 per month | Tell us about your practice and website. We check the fit, clarify the scope in writing and agree on the start. |
| Build or replace your practice's website | Medical Website – US$4,000 | Share your current site and requirements. We confirm the page scope, materials and schedule before the US$2,000 deposit. |
The review is optional. It is a separate purchase and does not enroll you in monthly service.
If you choose the review
- Tell us what matters. Share your website, one priority service and the city and country you want to focus on.
- Pay US$250 once. We email a secure payment link within 1 business day of your brief. No account or sales call is required. Your payment confirmation includes the delivery date.
- Receive the findings and video. Counting starts on the next business day after payment and a completed brief; delivery is due by 18:00 UTC+4 on the third business day. Your confirmation shows the deadline in your selected time zone. The review includes three competitors, priorities and one sample improvement.
- Ask your follow-up questions. One round is included. Then decide whether to act on the review yourself or apply for monthly SEO.
Make the reviewed practice's first monthly SEO payment within 30 calendar days of receiving the review to use its one-time US$250 credit. For the base plan, that leaves US$2,250 to pay for the first month, with following months at US$2,500. The same practice can use the credit if its domain changes; it cannot be transferred to another practice, and a domain change does not restart the deadline. If a delay on our side holds up the transition, we extend the credit deadline.
The review also has a 7-calendar-day voluntary refund request window, before the credit is used. Refunds are through the original payment transaction, less actual, non-refundable processing fees disclosed before purchase where permitted. Using the credit ends that voluntary refund offer; a refund cancels the unused credit. Your rights under applicable law are unaffected. Read the refund details.
First, establish the facts and make the first changes
Your first month costs US$2,500, including setup. Before starting, we agree on one website, one location and the priorities for your practice.
We ask for access to the agreed website and relevant search and analytics accounts. We also need a person who can approve work and a clinical reviewer who can confirm medical content and claims.
Together, we establish the practice facts that the website can use: services actually offered, locations, clinicians and qualifications, booking options, and any prices or insurance information we plan to mention. Unconfirmed details stay out of published copy.
We review the site and available data, agree on a written plan and begin the first changes. Content and outreach start as the necessary information and approvals become available. The regular monthly content and outreach scope begins in month two.
A monthly plan you can follow
We choose the month's priorities using search data, the website's condition and the services you want to develop. The plan shows the work, what we need from you and the next steps.
For the base monthly plan, the available scope includes up to 4 new or substantially rewritten website pages, 50 initial targeted outreach pitches, 2 external article drafts, and 4 short expert comments for journalists of up to 200 words each, alongside technical and local SEO implementation. The external articles and short comments have separate allowances from the four website pages.
We prepare short comments from your clinician's confirmed points, check the draft and get their approval of the exact wording before submission. A separate research assignment or a longer response needs an agreed scope first. Editors decide whether to use a comment or include a link.
We prepare changes, check them, get the necessary approvals and implement them. Outreach can include pitching on your behalf, handling correspondence and preparing material for your clinical review. Editors decide whether to publish; a pitch or draft is not a promised placement.
If a pitch receives no reply, we include up to one appropriate follow-up, respecting the publication's contact rules. A follow-up does not count as another initial pitch. We stop following up after a decline or a request not to be contacted.
Your approval stays attached to the exact content
Drafts that contain medical information or claims about your practice go to your designated reviewer. They confirm both the medical wording and whether your practice actually offers what the page describes.
One consolidated round of requested revisions per website material is included. Our errors, medical inaccuracies and departures from the agreed brief are corrected outside that allowance. The final version needs your approval before publication. Silence does not count as approval.
For an external article, we include one consolidated round of revisions from your practice and one from the publication's editor. Our errors, medical inaccuracies and departures from the agreed brief are corrected outside those rounds. If the medical wording or claims about your practice change, your reviewer approves the revised version before we submit it to the editor. That reapproval does not use another revision round. Additional requested rounds or changes in scope are agreed separately before work begins on them.
If approvals are delayed, we pause new content preparation and move the available work toward other SEO priorities. Completed drafts can be published after approval without counting them as new pages a second time.
Everything in writing, nothing new to log in to
There is no new account or password to manage. We work by email, with one shared plan document for your practice. You can work alone or copy in colleagues; your designated clinical reviewer approves medical content.
| What you receive | How it works |
|---|---|
| Shared plan | Agreed priorities, work in progress, completed changes and anything waiting on you, kept in one document |
| Drafts for approval | Each draft arrives by email as a dated version for your reviewer to approve or comment on |
| Reports | A written monthly report with a link to the accompanying video |
| Website requests | Send a request by email; we confirm whether it fits and when it will be completed |
| Invoices | Sent by email before each paid period, with a secure payment link |
You receive an email when something needs your attention or your review or report is ready. Reply to that email; we record the decision against the relevant item in your plan.
We reply within 1 business day with a substantive answer or the next step and its timeframe. An automatic receipt is not that response. The completion date for a task is confirmed separately.
You can buy, get started, approve work and receive reports without a call.
See what changed and what comes next
For each calendar month, you receive a written report and a personalized 3–5 minute video. Both are sent by email within the first 5 business days of the following month.
The report covers completed work, observed changes in organic search, the next priorities and anything we need from you. We identify the data sources and comparison periods. Search clicks are reported as clicks; enquiries or bookings are included only where they can be measured and attributed appropriately.
If you start partway through a month, your first report labels the actual period covered. The reporting calendar does not change your paid service period or shorten the first-month setup stage.
Need a small website change?
The monthly plan includes 2 small website requests, each estimated by us at up to 30 minutes including checks. Send the request by email; we confirm whether it fits and when it can be completed.
These requests are separate from planned SEO implementation. Unused requests do not carry over, and we use the available time for that month's SEO priorities. Work delayed on our side does not consume another allowance next month. Larger changes need a separate agreed scope and price.
If we built or rebuilt your website, scheduled updates, backups and functionality checks are included while monthly SEO is active. They do not use your two small requests. For a website built by someone else, we confirm maintenance scope after reviewing it.
Without an active SEO plan, you can request website help by email. We assess the task and agree on the scope and price before work starts. If you need ongoing care, we can arrange its scope and cost individually.
If you need a website first
We confirm the scope and schedule before the deposit: up to 15 main pages plus Privacy Policy, Terms and an enquiry confirmation page, for US$4,000. Your practice supplies the legal text and confirms its service and clinical information.
Pay US$2,000 to start. We prepare the structure, design and copy for your first consolidated feedback round. Once the revised material is approved, we build and check the site. You send your second consolidated feedback list on the built website before launch. We make the agreed changes and obtain your approval of the final version. The remaining US$2,000 is due before launch.
These two feedback rounds are included within the agreed project scope, with one combined list from your practice per round. We correct our errors and departures from the agreed brief outside that allowance. Questions and final approval do not consume an extra feedback round.
The usual schedule is 4–6 weeks after the deposit and required materials; delays in materials or approvals shift the dates. Hosting and the domain stay in your accounts. A straightforward content transfer is included within an agreed rebuild; larger migrations and integrations are scoped separately before payment.
Monthly SEO can start after launch under a separate agreement. There is no automatic subscription when you buy a website.
After launch, you have 30 calendar days to report technical errors in our work by email for correction at no extra charge. Fixes reported within that period remain included even if completed later. No SEO subscription is required, and your rights under applicable law are unaffected. New features and scope changes are agreed separately.
If you stop the website project, we calculate the completed work using the stage prices and valuation rules agreed in the written proposal before payment. We give you a written breakdown and refund any unused part of your payments.
Who handles the work?
Maxim Volkov is responsible for SEO priorities, quality checks and implementation. AI and automation support research, drafting, monitoring and reporting. Work is reviewed before it is sent for approval or published, and your clinical reviewer approves medical content and claims about the practice.
You have a named person responsible for the service and a written record of decisions and completed work.
Clear dates across time zones
Business days are Monday to Friday, calculated in UTC+4. US and Australian public holidays do not change this calendar. Your confirmation shows the due date in your selected time zone.
This business-day calendar applies to the review's delivery, our response time and monthly reports. The review's 7-day refund request window and 30-day credit window use calendar days. Your delivery notification shows both deadlines.
Month-to-month service
You can cancel the next SEO service period by email before it begins. We complete the paid period and do not renew for the next one. If SEO ends, any ongoing maintenance is agreed separately. Your website, hosting account and domain remain under your control.
Start with a clear next step
Prefer to begin with ongoing work? Apply for monthly SEO